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The Collegiate Entrepreneur's Organization informs, supports, and inspires students of Bryant University to be entrepreneurial and seek opportunity through enterprise creation.

Web Marketing - Please Users
03/11-08 at 11.52 by: John Botte

When developing a web site for an online service it may be beneficial to do small antics or site changes that will humor the sites users. Google does this all the time, for holidays they change around their logo to fit, it may not seem like much, but to some it makes all the difference. Check out what google did for Halloween.



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03/11-08 at 12.16 John Botte Says:
Yea, first time I have seen the youtube logo change, it seems Google is starting to customize youtube recently, they kept it the same for a while after acquiring it, now it is starting to have more and more changes brought on. They also are integrating a lot more ads.

03/11-08 at 12.16 Matt Wilson Says:
That's the first time i Saw youtube do a Halloween logo--pretty cool. Little things like that go a long way to creating a better user environment! (Maybe we can incorporate this on Under30!)

03/11-08 at 12.15 John Botte Says:
I also noticed youtube (owned by google) also did a little Halloween logo.

03/11-08 at 12.14 Kevin Mandeville Says:
This is a very usefal tactic for businesses. it shows consumers that there are people running their business (especially in the matter of big corporate businesses) and that they care. this is a nice way to put a personal touch on your appearance to consumers. ultimately, it increases your worth in customers' mind. the same holds true for customizing your profile on online social networks such as this site right here. customize poeple!

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